This poster was created for the 17th Bienal Internacional del Cartel en México A.C. (BICM)'s Category B theme, "Just One Earth" and on display at the Museo Franz Mayer in Mexico City as part of that exhibition. My approach to this design is what keeps me awake at night: The state in which I will leave the earth for my children. From the BICM site:
In 2022, the United Nations Environment Programme (UNEP) celebrated 50 years of its creation and work. Within this framework, the motto “Only One Earth” was the theme of this category. On the one hand, this finds an echo as it is also the theme for World Environment Day 2022, but even more significant is that, 50 years ago, this was the same slogan of the meeting that laid the foundations and led to the creation of the UNEP.
The desire of this category is to join the goal that the organization has set for the next 10 years: “The United Nations Decade on Ecosystem Restoration”. Faced with the triple crisis that our planet is experiencing (climate change, biodiversity crisis, pollution and waste crisis), the work of preventing, halting and reversing should guide the restoration of the world’s ecosystems. Well, as UNEP itself manifests, it is necessary “a systemic change that redefines and restores our links with the planet.” In this sense, it is a task that is incumbent upon all strata of world society, since it requires a transforming force that integrates actions, disciplines, knowledge and needs, all of them diverse, to heal our planet.
Download the free Artivive app on your phone and then point your phone, with this app open, at the image of the poster below. You will then see the poster come to life with augmented reality animation, further emphasizing the message that for all of us to truly love our children, we must change the way we live NOW, for their future.